Founding-client offer: 50% off your first month for our first 5 clients. Details
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Specialization

Every send tested. Every list clean.

A dedicated assistant who builds campaigns, maintains automations and keeps your lists healthy and compliant.

Overview

Email works when it's consistent.

Email remains a channel you own, but campaigns slip when the person building them is also doing five other jobs.

An ExecWing email assistant builds campaigns from your copy and templates, sets up segments, tests rendering and links, maintains automations, handles list hygiene and reports results.

They follow CAN-SPAM requirements and your platform's deliverability guidance.

What they do

Tasks your assistant owns

Campaigns

  • Build from templates
  • Segment setup
  • QA and seed tests

Automation

  • Welcome, nurture and win-back flows
  • Trigger and filter upkeep
  • A/B test setup

Health

  • List hygiene and suppression
  • Deliverability monitoring
  • Monthly reporting

Tools

Your assistant works in your accounts, under your access policies.

  • Klaviyo
  • HubSpot
  • Mailchimp
  • ActiveCampaign
  • Braze
  • Customer.io
  • Litmus
  • Canva
  • Shopify
  • Salesforce Marketing Cloud

Ideal client

  • E-commerce brands
  • B2B marketing teams
  • Nonprofits with donor lists
Pricing

How this maps to our plans

One dedicated, full-time assistant. Month-to-month, 30-day cancellation, $3,000 buyout if you want to hire them directly.

PlanPriceWhen it fits
Core$1,900/moStandard scope for a single team or leader.
Growth$2,300/moBroader scope with reporting and process ownership.
Executive$2,700/moSenior specialist with 3+ years of US-client experience.

Full plan details on the pricing page. Founding clients: 50% off the first month (first 5 clients).

Onboarding

A realistic first 30 days

How a typical Email Marketing Assistants engagement ramps. Your plan is set on the fit call and adjusted to your SOPs.

WhenWhat happens
Week 1Access, tools and shadowing
Your assistant gets accounts in Klaviyo, HubSpot, Mailchimp and shadows the current process for campaigns. You share SOPs or record short walkthroughs; they turn them into written checklists.
Week 2First owned workflows
They take ownership of build from templates and segment setup, with your review on every item. ExecWing QA reviews output against the checklist.
Weeks 3–4Expand scope
Add automation work such as welcome, nurture and win-back flows. Review shifts from every item to daily spot checks.
Day 30+Steady state
Health joins the routine. You get a weekly scorecard and a monthly review of what to delegate next.
FAQ

Email Marketing Assistants: common questions

Do they write copy?

They can draft; your team approves.

Compliance?

CAN-SPAM opt-outs honored through your platform.

Platforms?

Klaviyo, HubSpot, Mailchimp and more.

Cost?

From $1,900/mo.

Next step

Get your evenings back.

Book a 20-minute fit call. We'll map the work you want off your plate and tell you honestly whether a dedicated assistant is the right move.