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Role playbook

Assistant roles for Automotive Dealerships

BDC, service scheduling, CRM, title and back-office roles for dealerships, outside F&I and lending decisions. Every role is dedicated, on a customized schedule based on your needs and budget.

Overview

How dedicated assistants fit automotive dealerships

Roles on this page:

  1. BDC lead response representative
  2. Service scheduling assistant
  3. Title and back-office assistant

Dealerships depend on answered leads, booked service appointments and clean paperwork. BDCs and back offices are often understaffed when volume spikes.

Remote assistants can handle internet-lead response, service scheduling and paperwork admin, while F&I, deal structuring and credit decisions stay on site.

Role 1 of 3

BDC lead response representative

Responds to internet leads fast and books showroom appointments.

Related specialization: Appointment Setters

Day-to-day tasks

  • Respond to internet leads with approved templates
  • Book sales appointments
  • Confirm appointments
  • Run unsold-follow-up lists
  • Update the CRM
  • Report lead-source outcomes

KPIs to track

  • Lead response time
  • Appointments set and shown
  • CRM tasks completed

Targets are set with you on the fit call, based on your own baseline.

Tools they work in

Your accounts, named logins, your access policies.

  • Dealer CRM (e.g. VinSolutions, DealerSocket, Elead)
  • Phone and texting
  • Email

Sample weekly cadence

DailyLead queue
MonUnsold follow-ups
WedConfirmations
FriSource report
Role 2 of 3

Service scheduling assistant

Books service, runs recall and maintenance reminders and confirms appointments.

Related specialization: Customer Support

Day-to-day tasks

  • Book service appointments
  • Run recall and maintenance outreach
  • Confirm appointments
  • Send status updates from advisors
  • Follow up on declined services lists
  • Log customer concerns

KPIs to track

  • Appointments booked
  • Show rate
  • Declined-service follow-ups

Targets are set with you on the fit call, based on your own baseline.

Tools they work in

Your accounts, named logins, your access policies.

  • DMS service module
  • Scheduler
  • Texting

Sample weekly cadence

DailyBookings
TueRecalls
ThuDeclined services
FriReport
Role 3 of 3

Title and back-office assistant

Tracks titles, registrations, payoffs and deal-jacket documents.

Related specialization: Data Entry & Research

Day-to-day tasks

  • Track title and registration status
  • Request payoff letters
  • Check deal jackets for missing documents
  • Follow up on funding stipulations prepared by F&I
  • Track contracts-in-transit
  • Maintain the trade-in title log

KPIs to track

  • Contracts in transit by age
  • Missing documents per deal
  • Title issues open

Targets are set with you on the fit call, based on your own baseline.

Tools they work in

Your accounts, named logins, your access policies.

  • DMS
  • State DMV portals (where delegated)
  • Lender portals (view)

Sample weekly cadence

DailyDeal-jacket checks
TueTitle log
ThuStipulations
FriCIT report
Compliance boundaries

What these roles do not do

Clear boundaries protect you, your clients and your assistant. They are written into each scope of work.

No F&I product presentation, deal structuring, credit decisions or lending representations.

Customer financial data is protected under your FTC Safeguards Rule program.

Advertising and pricing statements come from your approved materials.

General information only, not legal, tax or compliance advice. Your compliance owner decides what applies to your business.

How it works

From fit call to a working role

1. Fit call

We map your workload against the roles above and recommend where to start.

2. Shortlist

You interview pre-vetted candidates screened for this industry's tools and workflows.

3. Onboarding

Least-privilege access, your SOPs and a written 30-day plan with the KPIs above.

4. Managed quality

Weekly scorecards and coaching from your ExecWing account lead.

FAQ

Automotive Dealerships roles: common questions

Can a remote BDC work?

Yes, many dealers use remote lead response with scripts and CRM access.

Will they see credit applications?

Only if your Safeguards program and F&I manager approve; most setups avoid it.

Can they cover multiple rooftops?

Yes with shared processes.

Next step

Which automotive dealerships role should you start with?

Book a 20-minute fit call. We'll map your workload to these roles and tell you honestly where a dedicated assistant helps most.